Song decision and Reasoning

The song we have chosen is Taylor Swift 22. We have chosen this song because it’s a popular song by a female pop/country artist that many people admire. Also the song is very catchy and it appeals to young girls as its about ‘’forgetting deadlines’’ and school work. The song is fun and upbeat and as target audience are young females it would appeal to them a lot. In addition teenagers in general like to have fun all the time and go out

Furthermore when you’re a teenager you don’t just want to be working at school or revising all the time because it hard to concentrate on things like as they don’t know what the adult life is really like.  Therefore our target audience is the perfect range because when your 14, its like the start of your teenage life and when your 18 it kind of the end of your teenage life and you will begin to see the adult world. However the message we are also trying to get across to the target audeince is, as much as they love going out and having fun, they have face reality and that's why at the end of the video we have chosen to make them go back to school.